Avoid Google Penalties Is Your Website Mobile Optimized?
In 2017, Mobile devices officially surpassed desktop computers as the primary method of browsing the internet in North America. Google has introduced new changes that will now penalize websites that are not mobile optimized. The bottom line, if your website isn’t optimized for mobile devices your business will be losing potential clients and customers. […]
Optimizing Your Website With HTTP/2
A major change is taking place within the infrastructure of the internet. There is a new version of HTTP, which is the main protocol used by web browsers to connect to websites. The new version is called HTTP/2 and although it’s probably not something the average person should be concerned about, it’s an important change […]
How to Create High-Quality SEO Friendly Blog Posts
Creating quality blog posts that are both SEO friendly and easy to read can be a difficult task for any business. It can be challenging finding a balance between high-quality, well written content and Search Engine Optimization. In this post we will cover several ways to help create high-quality SEO friendly blog posts that will […]
Optimize Your Website for Google’s Mobile-First Index
Google has officially begun testing their new “mobile-first index”. If your website has a mobile version, the new index will evaluate it first and only fall back to the desktop version of your website if no mobile version exists. The mobile-first index is something Google has intended to implement for a long time now. Google […]
How Google Defines “Quality Content”
When it comes to SEO, quality content is generally regarded as the most important ranking factor but what does “quality content” really mean? This question often comes up within the search engine marketing community, typically with answers based on opinions rather than facts. One of the most common misconceptions is that quality content has to […]
Is Your Website Ready For Google’s Latest Mobile Update?
Google’s latest mobile algorithm update In May 2016, Google rolled out an algorithm update which has once again increased the impact of mobile optimized websites when determining a website’s ranking for mobile search results. Let’s take a look at Google’s first major mobile-friendly algorithm change, commonly referred to as “Mobilegeddon” to get a better […]
How Does Google Determine Your Local Search Ranking?
Google has just launched an update that changes the way it determines the local search ranking for your business. In a positive recent trend, Google has started to become more transparent with it’s algorithm and by outlining the key ranking factors for local search results. Google officially announced “Prominence” as a new local SEO ranking […]
Meet The New Twitter Ad Groups Tool
Twitter has released a new feature, the Twitter Ad Groups Tool which is designed for marketers who run more elaborate advertising campaigns that take advantage of segmentation and advanced customization. Twitter hopes to follow in Facebook’s footsteps by offering a feature rich advertising platform that is relevant in today’s highly competitive digital world. Twitter […]
E-Newsletter