Local SEO Can Help Your Business Grow The digital realm is full of tough competitors including internationally recognized brands. This makes competing as a small local business a challenge, however once you start to understand how Local SEO works you’ll realize how it differs from SEO on a global scale. The Most Important Factors […]
About Zire Media
Location: Ottawa, Canada.
Entries by Zire Media
The benefits of having a cache plugin and why you should be using one If you’re not familiar with what a cache plugin plugin does, it’s all about your website’s speed. The speed in which pages on your website load is an important factor major Search Engines such as Google, Bing & Yahoo take into […]
Facebook Ads are an extremely powerful tool for generating targeted traffic to your website, however creating a new Facebook Ads campaign can be challenge for those lacking experience with Facebook’s advertising platform. Often less experienced marketers take a lazy approach and create “all in one” ad sets & campaigns without properly segmentation this approach typically […]
Over the past few years the state of SEO has changed dramatically thanks to several massive algorithm updates from Google, this has resulted in a shift towards content becoming the new SEO king. In the past ranking for a particular search query could be as simple as focusing on singular keywords but now it’s far […]
Most people have heard of the new RankBrain algorithm and are familiar with previous updates such as Panda and Penguin but this update will be slightly more complex. The new algorithm will impact your business in several ways, so it’s a good idea to familiarize yourself with how it works. The RankBrain update launched October […]