Entries by Zire Media

Getting Started With Accelerated Mobile Pages (AMP)

Google is in the process of launching accelerated mobile pages site wide for their mobile search results, let’s take a look at how accelerated mobile pages can benefit your business and create a better user experience for mobile devices.   What is an Accelerated Mobile Page? Google announced Accelerated Mobile Pages (AMP) in late 2015, […]

5 SEO Strategies You Can Implement Today

Search engines are constantly updating the algorithms they use to evaluate websites but by keeping up with the latest changes, following best practices and by implementing these 5 SEO strategies you will be setting your website up for long term success. Here are 5 things you can start implementing to improve your website traffic and […]

AdWords Self-Optimizing Accounts Are Here

Adwords has taken another big step towards increasing it’s automation capabilities with Adwords self-optimizing accounts, it’s now possible to have Adwords automatically adapt based on the actions of your competitors in an an attempt to maintain campaign performance without the need for any manual intervention. Here’s how to set it up. Before starting, you need […]

5 Google Adwords Mistakes You Should Avoid

Most people are already aware of how powerful Google Adwords can be for driving traffic to their website but the costs can add up very quickly if your campaigns are not setup correctly. Avoiding these common 5 Google Adwords mistakes will help to minimize costs while maximizing your return on investment. A campaign that isn’t […]

Google Plans to Remove Ads From Right Side of Desktop Search Results

It’s official, Google has confirmed they will no longer display ads on the right hand side of their desktop search results.   After a long time testing the change, Google has officially confirmed they will be removing ads from the right side of desktop search results, and will only place ads at the top and […]